From online marketing to your payout.
You focus on the sales conversation. Marketing, scheduling, AI advisory, workshop and payment are run by STEINER.
- 01
Online marketing — by us
STEINER runs performance marketing in your region. You pay £0 ad budget, we carry the ad risk.
- 02
Appointment in your store
Pre-qualified premium prospects book directly into your calendar — need confirmed, budget clarified.
- 03
AI-powered advisory
Lifestyle questions at the desk, three objectively matching lenses — each with a detailed, individual rationale why it fits the customer. Result: +38 % avg. sale price per pair — through traceable recommendation, not sales pressure.
- 04
Order & free edging
Order placed in the web app, trace file from your tracer included. Our master workshop edges every lens free of charge — you receive lenses ready to fit.
- 05
Your payout
Instant payment: on the day the customer pays. Invoice purchase: with delivery — STEINER carries default, dunning and collections.
Your payout — straight to your account.
Instant or on invoice — however the customer pays: you receive your payout promptly. No dunning, no collections, no bad debt — all on STEINER.
Whether paid instantly or on invoice — you receive your full payout upon delivery.
- ›Invoice purchase: Customer gets the glasses now, pays later — you receive your payout promptly with delivery.
- ›Default protection: If the customer defaults, it's our problem, not yours. No dunning letters, no collections, no calls — no credit theatre in your store.
10 % stays in the system — and works for your sale.
Lens and frame always run through STEINER in a single transaction — that's what enables breakage protection, invoice purchase and automatic payout. On your own frame you receive 90 % directly. The remaining 10 % funds three services that make closing easier — at no extra cost to you or the customer:
- ›Customer breakage protection included: Every frame is automatically insured against breakage — a strong selling point you don't need to upsell.
- ›Invoice purchase without extra fee: The customer picks the payment that suits them — no hidden surcharges, no credit theatre at the desk.
- ›Full default protection: STEINER carries the risk on invoice purchase as well. You receive your 90 % promptly with delivery — regardless of whether the customer pays later.
All payout rates are based on net selling price. Glasses insurance portion excluded.
Complaints, warranty, prescription protection — we run it.
With traditional lens suppliers the optician sits between customer and manufacturer — carrying every rework, every goodwill case, every reminder to the supplier. Not with STEINER.
Complaints
Customer complains → you submit the specification in the web app → STEINER remakes. No back-and-forth, no goodwill debate between you and the customer.
Warranty
24 months on lens and coating. STEINER delivers the new lenses free of charge after your report — edging and handover in your store stay in your hands.
Prescription protection 24 months
Every STEINER varifocal lens is covered for 24 months against prescription change from ±0.5D. We deliver the new lenses free of charge — a massive argument for cataract and progressing presbyopia.
Specification basis
You're not the referee. Complaints run against measurement and refraction data — cleanly documented in the web app, transparent for all sides.
You lose no consulting time on complaints — and you don't end up between customer and supplier.
Let's talk for 15 minutes.
You pay nothing, carry no risk — and pocket the top payout during the start phase. Not testing this means leaving money on the table.
No form, no sales show. A short call where we show you the AI live, answer your questions and jointly check whether your region fits and STEINER is the right lever for you.
- 15 minutes · no obligation
- No minimum term · no upfront fees
- No bad debt — STEINER carries the risk
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